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30 Lines Releases Top Line Sites Plugin for WordPress

Contact: Mike Whaling, President of 30 Lines 614-859-5030 Plugin Makes It Possible to Build Incredible Apartment Websites Quickly and Easily Columbus, OH – November 17, 2014 – While the apartment industry agrees that websites are mission-critical in the leasing process, website design options haven’t kept up with website best practices. Until now, apartment marketers […]

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Your ILS is Selling Themselves Short

Last week, I noticed an interesting status update on LinkedIn. This particular update was shared by Victor Bosak, an Advertising Sales Consultant & Digital Media Strategist for RentPath — the company that owns Apartment Guide,, Lovely and a handful of other real estate-focused websites (ILSs). Here’s what Victor posted: This is why working for […]


30 Lines Wins 2014 NAHB Pillars Award

We’re proud to announce that our web design and development work has been recognized by the National Association of Home Builders. 30 Lines won Best Corporate Website for at the 2014 NAHB Multifamily Pillars of the Industry Awards earlier this month! The Pillars Awards honor creative development concepts, innovative financing strategies, great design, and […]


Responsible Responsive Design: Grids

The first two posts in this series cover the generalities of responsive design. Now, we’ll start digging into some responsive layouts used widely across the Web. Imagine, if you will, that a webpage is a perfectly square waffle and each of the squares inside that waffle are a content container. If you’re a designer, you’re familiar […]

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Facebook Closes the Like-Gate: What That Means for You

As you’ve probably heard, Facebook will get rid of like-gating on November 5. For years, brands have used like-gating to prompt Facebook users who haven’t already “liked” their page to do so before they can see content, redeem a coupon, or enter a contest. Like-gating increases Facebook fan numbers so, predictably, not everyone has welcomed […]


WordCamp Takeaways From An Intern

I’m about midway through my eighth month as an intern here at 30 lines. In that time, I have become knowledgeable about more than I ever thought possible with digital. The field requires that we stay up to date and plugged in to the zeitgeist, and part of staying plugged in means getting out of […]


Responsible Responsive Design: Images

One of the biggest issues with responsive design is the optimization and handling of images. If you’ve seen a responsive site, you know that images tend to squeeze down with the browser as it gets smaller. That’s all well and good, but if you’re viewing a picture of your cat on a mobile browser, it […]