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Do you have a self-hosted blog or website running on WordPress? If so, make sure it’s updated to the current version (2.8.4). (You should see the version that you’re currently running when you login to the Dashboard.) There is an ongoing attack on sites running older versions of the software, so it’s important to upgrade [...]

If you follow football, you’ve probably heard that Brett Favre is coming out of retirement (again) to play for the Minnesota Vikings this season. Because of his play on the field, Favre will surely be inducted into the NFL Hall of Fame when he finally decides to hang up the cleats. But because of his [...]

Is social media just a fad, or is it fundamentally changing the way we communicate? Think about some of this data: By 2010, Gen Y will outnumber Baby Boomers — 96% of them have joined a social network. 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for [...]

If you’re building a wide-reaching web presence for your business, that probably means that you’re using sites like Facebook, LinkedIn, Twitter, Flickr and Vimeo, as well as tools like WordPress, Google Analytics, SocialMention and Tweetdeck (or Seesmic) to connect with customers and spread the word about your products and services. That’s a lot of different [...]

Earlier today, we promised a special offer for the apartment industry. If you follow the discussions and blog posts on sites like Multifamily Insiders, you know a lot of people are paying close attention to this new game, trying to gain as much knowledge as they can. They’re learning about these new tools … some [...]

For those of you not familiar with Zappos, it is an online retailer of shoes, clothing, handbags, and accessories. Zappos also is well known for its company culture of providing extreme customer service. Here’s just one example of the Zappos company culture in action, as told by someone who has never even purchased anything from [...]

Recently, BusinessWeek asked readers to submit their nominations for the “Voices of Innovation” in social media. Out of all the names that were submitted, they choose four individuals to profile, including Scott Monty from Ford, Beth Kanter from the Sharing Foundation and Noah Brier from Brand Tags. The fourth person profiled was Eric Brown, President [...]

Doterati held its first event — the Social Media Breakfast — yesterday, and it was great to see everyone who came out. Rob Williams from OrangeJack gave a great intro to all the various social media tools available, I said some things about the basics of blogging and the business case behind it, and Mark [...]

Ok, I need some help with this one. I follow the trends in apartment marketing on a regular basis, so when Capture The Market started posted community videos on MySpace, I decided to subscribe to their future posts. That way I’d get to see all the great videos that they’re producing as soon as they’re [...]

“Should we have a property blog?” I get that question a lot. In a future post, I think I’ll have to go through some of the reasons why the answer is absolutely YES. If you have a property blog, or if you’ve thought about writing one, but don’t think you have enough ideas to write [...]