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Online Communications and Brand Strategy
Whether it’s an interactive application on Facebook or regular updates on Twitter, it’s never been more important for your brand’s message to have a presence on websites far beyond your own. We help you determine where to focus your efforts, how to engage customers and prospects within their own communities, and how to get your best customers to promote your brand for you.

>> Social Networks — Profile Design, Implementation, Custom Network Creation
>> Blogs — Design, Implementation, Editorial, Posting/Commenting Policy Creation
>> Videos — Content Creation, Editing, Distribution
>> Widgets and Applications — Strategy, Programming, Distribution

Online Reputation Monitoring
Conversations about your brand are happening online whether you participate or not. Our research-oriented approach will help you “listen” to these conversations and take targeted action — turning a negative comment into a positive discussion about your company can be invaluable.

>> Blog Monitoring
>> Social Network Monitoring
>> Online News Services, Ratings/Reviews Websites

Search Engine Optimization
While potential customers should easily be able to find your website, search engine optimization (SEO) goes well beyond that today. Our analytical approach focuses on improving search results and using social media tools that make your company’s message more consistent, regardless of where your customers find you.

>> Blogger Relations Programs
>> Social Media Optimization

Mobile Marketing
Prospects should easily be able to find and navigate your website on the go. Whether via text message or directly from your site, mobile marketing provides the ability to deliver key information to prospective customers that are ready to buy. Our focus on context and usability ensures that your brand message is communicated effectively across all digital platforms.

>> Text Message (SMS) Marketing
>> Mobile Website Design and Consulting
>> Native Application Development (e.g. iPhone Applications)