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If there’s one thing I hear most often about social media, it’s that it can get overwhelming fast. (Here are a few tips if this is you.) Whether it’s a blog, Facebook, Twitter, or a Ning site, there are many, many ways to connect with friends, colleagues and prospects, and there are even more tools [...]

Are you looking for an easy way for prospects and residents to engage your staff when they are on your website? Try chatting with them with web-based chat tools. One very easy chat application that can be embedded on any website is MeeboMe by Meebo. Anytime a user visits your site, a small window (called [...]

Recently, TechCrunch announced that CrunchBase, their database wiki of technology companies/people, will integrate with LinkedIn. You can now click a button on CrunchBase and see if you are linked to any of the employees at any particular startup. BusinessWeek has featured the same integration on its site. This announcement really got me thinking about similar possibilities in other industries. [...]