What Am I Paying For? SEO and Apartment Marketing Search Engine Optimization (or SEO) may seem like a new, flashy digital marketing strategy, it’s one of the oldest tricks in the book, digitally speaking. According to Search Engine Journal SEO, it started in the mid-’90s, making it one of the original digital marketing tactics. Many…
3 Ways to Increase ROI on Your Apartment Marketing Website Traffic Where Is My Website Traffic Going? Creating a website can be a big task. There is design, copywriting, optimizing for search engines, and property photography. With budget season’s arrival here in the Multifamily industry, you need to think about how to get the…
COVID-19’s Continued Impact on Apartment Amenities and Events Many apartment communities hit a hard pause when it came to opening their apartment amenities this year–from workout rooms to pools and everything in between–it was a tough call to make. With state mandates in place, the choice was already made for many people in the multifamily…
Product News: RentPress Release ‘Comet’ Helps Apartment Communities Stand Out by 30 Lines Marketing | Aug 25, 2020 | News, RentPress 30 Lines, a digital marketing agency, helps apartment communities stand out against the crowd with their marquee software product for multifamily marketers, RentPress (rentpress.io). RentPress is a suite of marketing tools that creates a…
30 Lines Named One of America’s Fastest-Growing Companies for Second Year Inc. magazine has disclosed this year’s ranking of it’s annual Inc. 5000 list of the fastest-growing privately held companies in the United States, and 30 Lines is No. 1241 on the list. Ranking for the second year in a row and with three-year revenue…
Product News: RentPress Puts The Power Of Consumer Insights Back In Your Hands 30 Lines, a digital marketing agency, takes SEO and customer insights to the next level with their marquee software product for multifamily marketers, RentPress (rentpress.io). RentPress is a suite of marketing tools that creates a seamless and comprehensive experience for apartment marketers…
Do’s and Don’ts of Self-Guided Tours Some properties have shied away from self-guided since their rise in popularity over the past few years. The adoption of this new tour method has grown exponentially since shelter-in-place orders due to COVID-19 were put into effect. We’ve gathered some Do’s and Don’ts of hosting self-guided tours whether during…
Product News: RentPress Embraces Location-Based Marketing 30 Lines, a digital marketing agency, is making it easier to use neighborhood leasing strategies with their marquee software product for multifamily marketers, RentPress (rentpress.io). RentPress is a suite of marketing tools that creates a seamless, comprehensive experience for apartment marketers across websites, chatbots, email, and other digital marketing…
Acceleration vs. Innovation- Amenities In the last 90 days, marketers in the multifamily industry are flocking to new ideas, excited about the changes that are happening. People are calling it “innovation” but really these solutions have been sitting on the wayside, begging to be integrated. The impact that COVID-19 has had on the industry hasn’t…
Acceleration vs. Innovation: Self-Guided and Virtual Tours In the last 90 days, marketers in the multifamily industry are flocking to new ideas, excited about the changes that are happening. People are calling it “innovation” but really these solutions have been sitting on the wayside, begging to be integrated. The impact that COVID-19 has had on…
Virtual and Self-Guided Tours- Tools to get you started Property tour alternatives aren’t going away anytime soon. Self-guided and virtual tours are now a major aspect of your leasing toolbelt. Zumper shows that 32% of people prefer virtual tours because of COVID-19 with an additional 11% prefer them regardless of the virus. Even more striking…
Self-guided VS Virtual Tours: Now is the Time The impact the pandemic has had on the multifamily industry is creating a domino-effect of rapid changes. From rent support to amenities and everything in between, every aspect of renting and leasing apartments is shifting. But before you can even get that tenant to their move-in date,…