For those of you not familiar with Zappos, it is an online retailer of shoes, clothing, handbags, and accessories. Zappos also is well known for its company culture of providing extreme customer service. Here’s just one example of the Zappos company culture in action, as told by someone who has never even purchased anything from the site.

Zappos, Powered by ServiceZappos is led by CEO Tony Hsieh (you can find him on Twitter at @Zappos). As part of the conference that I’m attending this week, Tony is participating on what should be an outstanding panel to discuss the latest trends in social media. (The panel was organized and will be moderated by a good friend, Eric Wu from RentWiki.) I’m excited to see Tony (and Eric) in action during Saturday’s panel, and I would encourage anyone in the apartment industry who is attending the NAA Education Conference to attend this discussion.

I’m also excited to pass along that Zappos will be offering a tour of their headquarters to anyone who’s interested before the conference kicks off. We’ll be touring the Zappos facilities on Wednesday, June 24th at 10am local time in Vegas. Shuttle service will be provided, and  the tour should take just over an hour. If you’re interested in joining us, email me at mike[at], send a tweet to @30lines or call 614.859.5030. I’d love for you to join us to see firsthand how Zappos wows its customers with service. See you in Vegas!