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30 Lines
  • Marketing Psychology: How to Apply Reciprocity to Your Apartment Marketing Strategies
    Apartment Marketing | Blog

    Marketing Psychology: How to Apply Reciprocity to Your Apartment Marketing Strategies

    By30 Lines Marketing June 9, 2019

    First, we’ll define reciprocity, and then we’ll share ways this concept common in behavioral psychology can influence apartment marketing tactics.

    Read More Marketing Psychology: How to Apply Reciprocity to Your Apartment Marketing StrategiesContinue

  • 4 Topics Everyone Will Be Talking About After the AIM Conference
    Apartment Marketing | Blog

    4 Topics Everyone Will Be Talking About After the AIM Conference

    By30 Lines Marketing May 6, 2019

    Gain insight into the topics everyone will be talking about during (and after) the Apartment Innovation and Marketing (AIM) Conference.

    Read More 4 Topics Everyone Will Be Talking About After the AIM ConferenceContinue

  • Tackling Trends: Why You Need to Add Online Tour Scheduling to Your Apartment Website Today
    Apartment Marketing | Blog

    Tackling Trends: Why You Need to Add Online Tour Scheduling to Your Apartment Website Today

    By30 Lines Marketing May 2, 2019

    Automating your tour calendar to let apartment shoppers schedule their appointment can have an impact – for the prospect and your leasing team.

    Read More Tackling Trends: Why You Need to Add Online Tour Scheduling to Your Apartment Website TodayContinue

  • 10 Marketing Messages That Convert (Without Offering Free Rent)
    Apartment Marketing | Blog | Conversion Optimization | Pop-ups

    10 Marketing Messages That Convert (Without Offering Free Rent)

    By30 Lines Marketing April 4, 2019

    Access 10 multifamily marketing messages that increase conversions and engagement – without offering apartment shoppers free rent.

    Read More 10 Marketing Messages That Convert (Without Offering Free Rent)Continue

  • Tackling Trends: How to Capture More Online Apartment Shoppers This Leasing Season
    Apartment Marketing | Blog | Conversion Optimization

    Tackling Trends: How to Capture More Online Apartment Shoppers This Leasing Season

    By30 Lines Marketing March 29, 2019

    Capitalize on the website traffic you’re generating, without spending more on advertising. Learn how pop-ups can help you capture more apartment shoppers.

    Read More Tackling Trends: How to Capture More Online Apartment Shoppers This Leasing SeasonContinue

  • Ways to manage and improve your property's online reputation
    Apartment Marketing | Blog | Ratings and Reviews

    Tackling Trends: How to Get Your Property’s Reputation Trending Up in 2019

    By30 Lines Marketing March 15, 2019

    We’ll start with why online reputation is worthy of the buzz, and then review actionable ways to improve your apartment community’s ratings and reviews.

    Read More Tackling Trends: How to Get Your Property’s Reputation Trending Up in 2019Continue

  • A Conversation with 30 Lines: Dana Moore, Oakwood Management
    Apartment Marketing | Blog | Professional Development

    A Conversation with 30 Lines: Dana Moore, Oakwood Management

    By30 Lines Marketing February 22, 2019

    Here at 30 Lines, we’re thrilled to have the opportunity to share insight into CAA Hall of Fame inductee Dana Moore’s inspiring multifamily journey.

    Read More A Conversation with 30 Lines: Dana Moore, Oakwood ManagementContinue

  • How Do You Know Your Google Ads Are Working?
    Apartment Marketing | Blog | Search

    How Do You Know Your Google Ads Are Working?

    ByMike Whaling February 19, 2019

    Learn the specific things you can measure as a multifamily marketer to show the effectiveness of your Google Ad campaigns.

    Read More How Do You Know Your Google Ads Are Working?Continue

  • Six Apartment Marketing Trends to Tackle in 2019
    Apartment Marketing | Blog

    Six Apartment Marketing Trends to Tackle in 2019

    By30 Lines Marketing February 12, 2019

    Here are the 6 apartment marketing trends we’ve identified that will continue gaining traction in 2019. Join us as we breakdown actionable ways you can tackle each of these trends.

    Read More Six Apartment Marketing Trends to Tackle in 2019Continue

  • CES for the Multifamily Industry: Next-Step Digital Technologies to Build Exceptional Resident Experiences
    Apartment Marketing | Blog | Innovation

    CES for the Multifamily Industry: Next-Step Digital Technologies to Build Exceptional Resident Experiences

    By30 Lines Marketing January 22, 2019

    We were fortunate to have boots on the ground at the Consumer Electronics Show, CES, and we’re dishing out insider insight for the multifamily industry.

    Read More CES for the Multifamily Industry: Next-Step Digital Technologies to Build Exceptional Resident ExperiencesContinue

  • Okay, Google. How Can ‘Google My Business’ Help My Property Stand Out in Local Search?
    Apartment Marketing | Blog | Search

    Okay, Google. How Can ‘Google My Business’ Help My Property Stand Out in Local Search?

    By30 Lines Marketing January 2, 2019

    It pays to go back to basics with your SEO approach and pay close attention to the accuracy of local listings across online directories, especially Google My Business.

    Read More Okay, Google. How Can ‘Google My Business’ Help My Property Stand Out in Local Search?Continue

  • Meet and Greet with 30 Lines:  NMHC OPTECH and Multifamilypro Brainstorming Sessions
    Apartment Marketing | Team 30 Lines

    Meet and Greet with 30 Lines: NMHC OPTECH and Multifamilypro Brainstorming Sessions

    By30 Lines Marketing November 7, 2018

    You’re with the band. Line up a meet and greet with the 30 Lines team at NMHC OPTECH or Multifamilypro Brainstorming Sessions.

    Read More Meet and Greet with 30 Lines: NMHC OPTECH and Multifamilypro Brainstorming SessionsContinue

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