Case Study – Lease Magnet Messaging that Converts We are no strangers to the power of Lease Magnets (also known as pop-ups or lead magnets). Lease Magnets have been shown to double or even triple conversions for multifamily websites. Without a lease magnet, leasing...
Website Accessibility During Shelter in Place Just like you should have a wheelchair ramp on your physical property, you should have an accessibility tool on your digital properties, too. Compliance doesn’t start and finish in the physical space; it includes digital...
The State of Search- Week of April 6th Kristi Fickert, Senior Vice President of Engagement and Growth Patrick Laycock, Senior Manager of Digital Strategy Our team of strategists spend the majority of their time digging into data. It’s their job and it’s what they live...
Build Your Online Leasing Office With shelter in place orders in 42 states due to COVID-19, having a stellar online leasing office is an absolute must. And your website should be that. Building your website to be the ultimate online leasing office and a hub for your...
Product News: 30 Lines Releases Connection with RealPage 30 Lines, a digital marketing agency, has rolled out a new property data connection to their marquee software product for multifamily marketers, RentPress (rentpress.io).RentPress is a suite of marketing tools...
The Emails You Should Be Sending: Follow-Up & Autoresponders When a prospect first reaches out to a property they often don’t include all the details you need to narrow down the best options for them. The quick fix is to immediately follow-up and ask for more...