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Case Study: A Lightning Fast Lease-Up in an Increasingly Competitive Market

Case Study: A Lightning Fast Lease-Up in an Increasingly Competitive Market

by 30 Lines Marketing | May 3, 2022 | Apartment Marketing

Case Study: A Lightning Fast Lease-Up in an Increasingly Competitive Market We helped The Garrett Companies lease-up Drift at The Forum in record-breaking time. % Pre-lease up in 3 months Cost Per Lease ($) The Garrett Companies is a fully integrated real estate...
Google Business and The Case of The Missing Apartment Office Hours: What to Do Now

Google Business and The Case of The Missing Apartment Office Hours: What to Do Now

by Mike Whaling | Dec 21, 2021 | Apartment Marketing, SEO

Did your office hours disappear from your apartment community’s Google Business listing? Here’s what you can do to help prospects see when you’re open.

Preparing For Busy Leasing Season – State Of Search January 2021

Preparing For Busy Leasing Season – State Of Search January 2021

by Patrick Laycock | Feb 11, 2021 | Blog, Apartment Marketing, Search, SEO

Preparing For Busy Leasing Season – State Of Search January 2021 Patrick Laycock, Senior Manager of Digital Strategy Our team of strategists spend the majority of their time digging into data. It’s their job and it’s what they live and breathe, every day (even...
Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020

Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020

by Patrick Laycock | Jan 14, 2021 | Blog, Apartment Marketing, Search, SEO

Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020 Patrick Laycock, Senior Manager of Digital Strategy Our team of strategists spend the majority of their time digging into data. It’s their job and it’s what they live and...
[FREE TEMPLATE] Guided Apartment Tour Follow-Up Email

[FREE TEMPLATE] Guided Apartment Tour Follow-Up Email

by Mike Whaling | Nov 12, 2020 | Apartment Marketing, Blog, Email, Resources

[FREE TEMPLATE] Guided Apartment Tour Follow-Up Email When a prospect takes the time and effort to come visit your community (especially in today’s environment), you can be sure that they’re pretty interested in renting. No doubt, your leasing team already does an...
Spring Forward with a Behavior-Based Approach to SEO

Spring Forward with a Behavior-Based Approach to SEO

by 30 Lines Marketing | Oct 21, 2020 | Apartment Marketing, Search, SEO

Apartment marketers – it’s time to dust off your property’s search engine optimization (SEO) strategy. Watch as Mike Whaling, president of 30 Lines, breaks down the process individuals undergo when searching for apartments online, as well as ways SEO can cleanly impact each aspect of this customer experience.

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About 30 Lines

30 Lines was founded on one premise: Help businesses create easy, remarkable experiences for their customers and prospects.

It used to be that the companies that paid the most for attention won ... now it's the companies that pay the most attention that will be the winners. It's simply the way business gets done.

Let's get to work.

Apartment SEO

What’s with the name?

Most Internet users find information through search engines. And most search engine users don't have much patience. In fact, over 90% of users give up after the first three pages of results -- after 30 headlines, they've either already clicked on something, or they revise their search.

That means marketers need to make the right impression on those consumers quickly. You have 30 lines (probably less) ... are you making the most of them?

More Resources & Ideas

  • Leveraging the Power of Technology to Build a Brand with Mike Whaling
  • Deep Dive Into Digital Marketing with Special Guest: Mike Whaling
  • Apple Business Connect for Multifamily
  • Email Marketing is PropTech

Contact 30 Lines

614.859.5030

Columbus  |  Virginia Beach  |  Seattle

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