SEO Refresh: How to Give Old Content the Attention it Deserves
Instead of letting well performing pieces lie dormant in the archives, try revitalizing outdated content to achieve more impactful results.
How Do You Know Your Google Ads Are Working?
Learn the specific things you can measure as a multifamily marketer to show the effectiveness of your Google Ad campaigns.
Okay, Google. How Can ‘Google My Business’ Help My Property Stand Out in Local Search?
It pays to go back to basics with your SEO approach and pay close attention to the accuracy of local listings across online directories, especially Google My Business.
Use Backlinks to Get Your Apartment Community Ahead in Search
If you’re sprinting to improve your website’s rank in search results, building a team of backlinks can help. Apartment marketers often forgo the marathon of earning backlinks altogether; however, that move is one that could put their property behind in the race long term.
Spring Forward with a Behavior-Based Approach to SEO
Apartment marketers – it’s time to dust off your property’s search engine optimization (SEO) strategy. Watch as Mike Whaling, president of 30 Lines, breaks down the process individuals undergo when searching for apartments online, as well as ways SEO can cleanly impact each aspect of this customer experience.
