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Apple Business Connect for Multifamily

Apple Business Connect for Multifamily

by Patrick Laycock | Feb 25, 2023 | Blog, Apartment Marketing, SEO

Just when you thought there weren’t any more worlds to conquer in the local listings game, Apple messes around and gives us a whole lot more work.  On January 11th, Apple introduced a new tool to the digital marketing ecosystem in Apple Business Connect. The free tool...
Google Business and The Case of The Missing Apartment Office Hours: What to Do Now

Google Business and The Case of The Missing Apartment Office Hours: What to Do Now

by Mike Whaling | Dec 21, 2021 | Apartment Marketing, SEO

Did your office hours disappear from your apartment community’s Google Business listing? Here’s what you can do to help prospects see when you’re open.

Preparing For Busy Leasing Season – State Of Search January 2021

Preparing For Busy Leasing Season – State Of Search January 2021

by Patrick Laycock | Feb 11, 2021 | Blog, Apartment Marketing, Search, SEO

Preparing For Busy Leasing Season – State Of Search January 2021 Patrick Laycock, Senior Manager of Digital Strategy Our team of strategists spend the majority of their time digging into data. It’s their job and it’s what they live and breathe, every day (even...
Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020

Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020

by Patrick Laycock | Jan 14, 2021 | Blog, Apartment Marketing, Search, SEO

Search Trends Are Looking Up For Apartment Marketers – State of Search December 2020 Patrick Laycock, Senior Manager of Digital Strategy Our team of strategists spend the majority of their time digging into data. It’s their job and it’s what they live and...
Spring Forward with a Behavior-Based Approach to SEO

Spring Forward with a Behavior-Based Approach to SEO

by 30 Lines Marketing | Oct 21, 2020 | Apartment Marketing, Search, SEO

Apartment marketers – it’s time to dust off your property’s search engine optimization (SEO) strategy. Watch as Mike Whaling, president of 30 Lines, breaks down the process individuals undergo when searching for apartments online, as well as ways SEO can cleanly impact each aspect of this customer experience.

What Am I Paying For? SEO and Apartment Marketing

What Am I Paying For? SEO and Apartment Marketing

by 30 Lines Marketing | Oct 15, 2020 | Blog, Apartment Marketing, Search, SEO

What Am I Paying For? SEO and Apartment Marketing Search Engine Optimization (or SEO) may seem like a new, flashy digital marketing strategy, it’s one of the oldest tricks in the book, digitally speaking. According to Search Engine Journal SEO, it started in the...
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About 30 Lines

30 Lines was founded on one premise: Help businesses create easy, remarkable experiences for their customers and prospects.

It used to be that the companies that paid the most for attention won ... now it's the companies that pay the most attention that will be the winners. It's simply the way business gets done.

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What’s with the name?

Most Internet users find information through search engines. And most search engine users don't have much patience. In fact, over 90% of users give up after the first three pages of results -- after 30 headlines, they've either already clicked on something, or they revise their search.

That means marketers need to make the right impression on those consumers quickly. You have 30 lines (probably less) ... are you making the most of them?

More Resources & Ideas

  • Deep Dive Into Digital Marketing with Special Guest: Mike Whaling
  • Apple Business Connect for Multifamily
  • Email Marketing is PropTech
  • Three Trends We Learned from NAA 2022

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614.859.5030

Columbus  |  Virginia Beach  |  Seattle

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