Neighborhood Leasing: SEO’s Best Friend Apartment shoppers complete online searches for apartments in cities 32 times more than searches for apartments by brand. If your marketing efforts aren’t built to meet these needs, then your website is being left behind...
Google My Business- Best Practices for the Multifamily Industry Google My Business is an incredibly powerful marketing tool. Not only is it free to use, but it’s baked right into the one of the main traffic driver for websites on the planet, Google. Without too much...
Product News: RentPress Embraces Location-Based Marketing 30 Lines, a digital marketing agency, is making it easier to use neighborhood leasing strategies with their marquee software product for multifamily marketers, RentPress (rentpress.io). RentPress is a suite of...
Understanding your SEO Reports- Measuring SEO KPIs Like all facets of digital marketing, there are an incredible number of metrics that analysts and marketers have at their disposal when it comes to Search Engine Optimization (SEO). The question that comes up time and...
Anatomy of a Search Engine Results Page At 30 Lines, we’re asked “how” we get websites to rank higher in Google, and most times we need to delve a little deeper and look at “where” we need to rank as well. Many times it helps to break everything down by sections in...
State of Search – May 2020 Kristi Fickert, Senior Vice President of Engagement and Growth Patrick Laycock, Senior Manager of Digital Strategy The month of May indicated it was the start of a return to normal in the search world after the onslaught of the...
