One Southdale Place


When you’re building the most luxurious apartments in the upscale neighborhood of Edina (near Minneapolis), you need a website that reflects the level of detail the residents will expect. That’s exactly what we did when we helped StuartCo develop the new, focusing on compelling visuals, an interactive building viewer, and e-commerce inspired floor plan pages.

The website is responsive to look amazing on any device, and it uses the Top Line Sites plugin to interface with the Property Solutions API for floor plans and regularly-updated pricing & availability. All leads collected are delivered seamlessly back to the lead management module in StuartCo’s Property Solutions software. The website also interfaces with the company’s preferred email marketing platform, Exact Target, to build a list of interested prospects.

30 Lines also developed the initial social media strategy and assisted with blog content and social media execution during construction.