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ILS Remarketing? Yes, You Can With RentPress Leads

ILS Remarketing? Yes, You Can With RentPress Leads

by Melanie McIntyre | Jun 23, 2015 | Apartment Marketing, Blog

Regardless of your personal opinion of Brad Bellflower or JB Smoove or ironic direct mail, apartment marketers can’t disregard the fact that there is an arms race among the major Internet Listing Sites (ILSs) to reach more renters, and they’re succeeding.

The Definitive Guide to Mastering the Property Management Digital Takeover

The Definitive Guide to Mastering the Property Management Digital Takeover

by Mike Whaling | May 1, 2015 | Apartment Marketing, Blog

How often do we digital marketers MacGuyver something together for a management takeover?

Too often.

3 Ways To Get More Reviews From More Customers (Including a FREE Template)

3 Ways To Get More Reviews From More Customers (Including a FREE Template)

by Melanie McIntyre | Apr 6, 2015 | Apartment Marketing, Blog, Ratings and Reviews

You know reviews are important. There’s no question that you should respond to customers’ concerns, and Google and other search engines take reviews into account when determining where to rank your business in local search results. Here are three simple tactics for getting more reviews from more customers, including the happy ones.

30 Lines Releases Top Line Sites Plugin for WordPress

30 Lines Releases Top Line Sites Plugin for WordPress

by Melanie McIntyre | Nov 17, 2014 | Blog, News


Contact: Mike Whaling, President of 30 Lines 614-859-5030 mike@30lines.com Plugin Makes It Possible to Build Incredible Apartment Websites Quickly and Easily Columbus, OH – November 17, 2014 – While the apartment industry agrees that websites are...
Your ILS is Selling Themselves Short

Your ILS is Selling Themselves Short

by Mike Whaling | Nov 3, 2014 | Apartment Marketing, Blog

Last week, I noticed an interesting status update on LinkedIn. This particular update was shared by Victor Bosak, an Advertising Sales Consultant & Digital Media Strategist for RentPath — the company that owns Apartment Guide, Rent.com, Lovely and a handful...
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About 30 Lines

30 Lines was founded on one premise: Help businesses create easy, remarkable experiences for their customers and prospects.

It used to be that the companies that paid the most for attention won ... now it's the companies that pay the most attention that will be the winners. It's simply the way business gets done.

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What’s with the name?

Most Internet users find information through search engines. And most search engine users don't have much patience. In fact, over 90% of users give up after the first three pages of results -- after 30 headlines, they've either already clicked on something, or they revise their search.

That means marketers need to make the right impression on those consumers quickly. You have 30 lines (probably less) ... are you making the most of them?

More Resources & Ideas

  • Three Trends We Learned from NAA 2022
  • Email Marketing for Multifamily: Smarter Follow-Ups + So Much More
  • Case Study: A Lightning Fast Lease-Up in an Increasingly Competitive Market
  • Google Business and The Case of The Missing Apartment Office Hours: What to Do Now

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