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Veruca Salt in Charlie and the Chocolate Factory

Four Simple Steps to Eliminating Waste and Increasing Conversion on Social Media

There’s a scene at the beginning of Charlie and the Chocolate Factory where an entire warehouse of women unwrap box after box of candy bars in search of a Golden Ticket. After weeks of searching, the factory owner’s bratty daughter – Veruca Salt – finally gets her wish (“But I want a ticket nooowwww, Daddy!”) [...]

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Introducing New Facebook Pages

Facebook Timeline for Business: A New Look for Your Page

Like it or not, Facebook isn’t afraid to make big changes. And with their announcements yesterday, they’re going to be making some very big changes to business pages, as well as a number of other tools for marketers using the site. We’ll focus on the business page updates for now … trust me, these updates [...]

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Use Tweegram to Make Blog Posts Easier to Share on Pinterest

Make Your Blog Posts Pinterest-Friendly With Tweegram

Use a tool like Tweegram to visually convey your most important ideas on sites like Pinterest and Instagram.

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Three Steps to Success: Gary Vaynerchuk Style

Gary V. Few people in the world are as recognizable by their first name and last initial as Gary Vaynerchuk. For anyone who’s been active online over the past few years, the name alone is enough to spark hours of conversation about wine, technology, social media, or the New York Jets. On April 25, I [...]

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Facebook Friday: What’s Your Deal?

Earlier this week, Facebook announced a number of new features, primarily focused on how people will interact with the site (and soon, many other websites) from their mobile devices. (You can get a complete rundown of all the announcements here.) Deals Come to Place Pages Undoubtedly, the feature that will have the greatest impact on [...]

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#WhyWeCelebrate: How a Social Media Campaign Generated 330,000 Impressions

This is a guest post from Heather Whaling (@prtini) of Geben Communication, (yes, my wife) recapping our experience with #WhyWeCelebrate this past week. Last week, I blogged about #WhyWeCelebrate, asking you to join with us to honor the troops during the Independence Day holiday. Showing the true power of social media, you came through. In [...]

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Remember #WhyWeCelebrate

This weekend, many of us will be attending parades, picnics and fireworks and picnics to celebrate Independence Day. That’s fun (unless you’re not a fan of fireworks), but there are lots of people who won’t be here to join in the Fourth of July festivities. Regardless of your political affiliation, we’re all indebted to those [...]

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