November 19. (At least, that’s the day for 2024.) No, it’s not election day or Thanksgiving or Black Friday. But if you’re a multifamily marketer looking to launch new apartment websites for 2025, this is just about the ideal date to launch a new site for “traditional” multifamily properties. (It’s usually a different schedule for…
How to Create Landing Pages Using WordPress Taxonomy Pages WordPress is one of the largest content management systems in the world. The flexibility and simplicity make it an easy choice for many to build their marketing websites. WordPress also lets you put all of your content (including all of your property data) into categories of…
Let’s review six essential elements renters expect when they discover, research, engage, and transact through your apartment website.
Google’s new rules for mobile-friendly websites may change things, but there are still smart, targeted ways to capture more customer leads. Here’s how.
Ask these five questions to make sure your website is ready to convert leads or sales from customers on mobile devices.
If your property website is the hub of your online presence, then social media is the gateway for getting people there.
But too often, businesses are solely focused on the content they’re sharing to their own social media accounts.
The first two posts in this series cover the generalities of responsive design. Now, we’ll start digging into some responsive layouts used widely across the Web. Imagine, if you will, that a webpage is a perfectly square waffle and each of the squares inside that waffle are a content container. If you’re a designer, you’re familiar…
Responsive web design has made its way past buzzword status. In fact, it’s been more than a buzzword for a few years now. So how exactly does it affect you and why should you care? The Long and Short of It When using responsive web design, it is important to remember what the implementation won’t…
Congratulations. You’ve made the important decision to bring your website out of the past and transform it into something that better reflects your brand, makes the boss happy, and knocks the socks off your visitors. The good news is that you have the opportunity to create something that is beautiful, memorable, and functional. The challenge is…
Jonathan Saar shares his story about testing various WordPress plugins, understanding how readers are using your site and why he believes it’s critical to have effective sharing options on your blog.